Resume

HANNAH K. VELEZ

Sugar Land, TX | hannahkvelez@gmail.com | LinkedIn


EDUCATION


M.A. in Integrated Marketing Communication – University of North Carolina Wilmington (UNCW)

May 2026 / Wilmington, NC

  • GPA: 4.0

B.S. in Communication – Western Carolina University (WCU)

May 2025 / Cullowhee, NC

  • Concentrations: Public Relations; Interpersonal / Cultural Communication
  • GPA: 3.686

Associate of Arts – Mitchell Community College (MCC)

May 2023 / Statesville, NC

  • GPA: 3.641

PROFESSIONAL EXPERIENCE


Nationwide – Communications Coordinator

Spet. 2025 – Present / Remote

  • Manage a high-volume portfolio of simultaneous communications projects, maintaining organized workflows and prioritizing competing deadlines while coordinating multi-stage review and approval processes.
  • Create, edit and publish branded marketing communications using enterprise communication management software while ensuring adherence to corporate standards and quality assurance requirements.
  • Collaborate daily with internal teams and external business partners to lead communication planning meetings, manage stakeholder expectations and resolve feedback throughout the review process.

R.E.A.C.H. of Macon County – Volunteer Marketing Strategist

Jan. 2025 – May 2025 / Franklin, NC

  • Assisted in planning and executing nonprofit marketing initiatives to increase community awareness and event participation.
  • Developed promotional strategies and community outreach efforts that contributed to a 316% increase in online engagement and $1,500 in fundraising sales.
  • Conducted market research by gathering feedback from over 100 community members to improve outreach strategies and campaign effectiveness.

Southwestern Community College – Public Relations Intern

Jan. 2025 – May 2025 / Sylva, NC

  • Created marketing and public relations content to support institutional communications and increase audience engagement.
  • Coordinated with cross-functional teams to execute campus events and communication initiatives.
  • Maintained relationships with community partners through professional written and verbal communication.

ACTIVITIES


Public Relations Student Society of America (PRSSA) – Treasurer

Aug. 2023 – May 2025 / Cullowhee, NC

  • Directed Instagram and TikTok strategy to drive engagement through consistent posting and brand storytelling.
  • Designed flyers to increase consideration of the chapter to encourage new members.
  • Coordinated a high-traffic event through a local partnership to raise funds for networking opportunities.
  • Attended international conferences in Tennessee and California to represent the WNC chapter.

Project C.A.R.E. – Mentor/Mentee

Aug. 2023-May 2025 / Cullowhee, NC

  • Collaborated with Intercultural Affairs on inclusive programming, event promotion and guest facilitation to foster campus diversity and engagement.
  • Assisted and participated in events intended to bring our student body together as a more culturally diverse community.
  • Acted as upperclassman mentor to guide new student through their first academic year at WCU through advising, regular study sessions, promoting campus involvement and fostering an environment of growth.

WHEE-TV: Catamount Entertainment – Production Team

Aug. 2023 – May 2024 / Cullowhee, NC

  • Produced and edited digital content using Adobe Premiere for YouTube.
  • Developed rundowns and operated professional video equipment, such as the Sony DMX-R100 audio board and Sony HSC-100R cameras to deliver high-quality campus programming.
  • Developed rundowns to provide a detailed timeline of newscasts for production team.

ADDITIONAL


Technical Skills/CMS: Canva, InDesign, WordPress, Microsoft Office Suite, Google Workspace, Photoshop, Adobe Premiere, Adobe Audition.

Social Media: TikTok, Instagram, Facebook, X, Lemon8, Pinterest, Snapchat.

Certifications: Hootsuite Platform Certification | Hootsuite Social Media Marketing Certification

Writing: Adept in AP, APA and MLA writing styles; Skilled in media writing and digital storytelling.